Foreign telemedicine firms struggle to crack China market on guanxi hurdle despite vast opportunities

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Foreign telemedicine companies are finding it difficult to break into mainland China’s health care market, despite abundant opportunities arising from the country’s fragmented health care system, some executives said.While they team up with offshore insurers to let policyholders consult physicians for diagnosis, referral and treatment in and outside China, the lack of personal or business connections remains a sizeable hurdle in growing their presence in the local markets.“It takes a lot of…

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